“Getting the bookkeeping right and the company on the right track is the best thing for me… it makes me calmer inside.”

Company

Wilson Manifolds,
founded in 1985

Location

South Florida,
USA

Industry

High-performance automotive manufacturing

Keith Wilson has spent a lifetime immersed in motorsports. Born into a racing family, he inherited both the passion and the talent for building some of the most advanced manifolds in the racing world. Over four decades, Wilson Manifolds grew into the gold standard for intake manifold design, used by professional teams and OEMs alike. But while airflow, engine performance, and precision design were second nature to Keith, the financial side of his growing business became a persistent struggle.

Despite building a world-class product, Keith faced what many founders do: the overwhelming stress of trying to manage the books while running a specialized, technical company.

Background: a lifetime in racing, navigating the business side

“I did all the books when we were a two- or three-man shop... but the machine's gotten bigger.”

• Poor visibility into true product profitability

• Overwhelmed internal teams bogged down in manual admin

• Frivolous legal distractions that further clouded operations

• Mounting personal stress impacting Keith’s health (he required a pacemaker due to stress)

• Difficulty trusting external support due to past experiences

The Challenge: Turning Operational Passion into Financial Clarity

“The sales office was so bogged down with paperwork… every time you looked something up, it was like a science project.”

After opening up to a friend about his struggles, Keith was introduced to Fiskal through a referral that made the leap of trust possible. While hesitant at first, the recommendation from someone he respected gave him the confidence to take action.

The Turning Point: A Trusted Referral and a Leap of Faith

“It was like ripping a Band-Aid off… and it helped his whole company. I said, I gotta try it.”

Fiskal stepped in to:

• Diagnose profitability gaps across product lines

• Rework pricing strategies based on real cost data

• Streamline the sales office by eliminating inefficient processes

• Enable leadership to focus on growth and product development

• Establish a clear financial narrative to support future expansion goals

The Solution: Financial Clarity and Operational Relief with Fiskal

“You helped us see what’s making money, what’s not. That’s really helped a lot—we’ve gotten more profitable since we joined.”

Fiskal stepped in to:

• Increased profit margins

• More effective pricing models

• Sales staff freed up to actually sell

• Operational stress reduced

• Keith now has peace of mind to travel, innovate, and focus on growth

The Results: More Profitable, Less Stressful, and Back to What Matters

“Getting the bookkeeping right and the company on the right track is the best thing for me… it makes me calmer inside.”

This case isn’t just about financial reporting or pricing—it’s about mental health, personal trust, and reclaiming the joy of doing what you love. Keith’s story will resonate with countless founders who feel stuck between their craft and the chaos of managing a growing business.

Emotional Insight: The Human Side of Scaling a Business

“I know if I was outside looking in, I’d see there’s a lot of ways to grow this… I just need help uncovering some of that stuff.”

Keith sees a bright future, including working with OEMs and pro racing teams. But what he values most is the ability to focus on innovation while knowing his financial house is in order.

Looking Ahead: Trust, Growth, and Continued Collaboration

“We’re probably slow learners, but it’s getting better. It is getting better.”

• Fiskal’s impact extends beyond accounting—it creates clarity, efficiency, and emotional relief.

• Referral-based trust opened the door, but clear results cemented the relationship.

• True partnership isn’t transactional - it’s collaborative, strategic, and human.

Key Takeaways

Watch our video with Wilson Manifolds